Unit Signatures

The UBC Brand Unit Signature Program is a standardized naming system and a form of unit identification for UBC faculties and units. Units often need to identify themselves and their affiliation with the university in the communications they produce. A standard system of signatures ensures that faculties and units are represented consistently, equitably, and in a way that reinforces our brand and the university’s position as a Tier One research university.
The system allows for both a Primary Field and a Secondary Field to be included as required. The flexibility of this system provides units an opportunity to customize information according to their specific needs or those of their target audience. Download the Unit Signature Specifications sheet PDF.

Unit Signature
The standard format for faculties and units.

Promotional Signature
A promotional format that features the faculty or unit name more prominently.

Campus Location Signature
The Vancouver Campus or Okanagan Campus may be added in the secondary field to indicate the location of a faculty or unit. UBC faculties and units that serve both campuses should not add the campus location.

Unit Short Name
This signature option is less formal and is intended for audiences that know UBC stands for The University of British Columbia. It is useful when producing branded promotional items.

Ordering

UBC Unit Signatures can be ordered through the Print and Graphics department, Creative Media Services, with UBC IT. To discuss pricing, production, and delivery details, contact: cm.print@ubc.ca. To order a signature, please complete the Order Form (DOC) and email the signed form to cm.print@ubc.ca.

Guidelines for Use

  • UBC Brand Unit Signatures should not be modified or altered in any way
  • Use “Faculty of” and “School of” for the UBC Brand Unit Signatures
  • Signatures are only available in UBC Blue, UBC Grey, black, or white (reverse)
  • Clear space around the signature is equivalent to 50% of the UBC logo or greater
  • Minimum size of any signature is 1 inch
  • Units are encouraged to use these signatures rather than unit-level sub-identities or logos.

Do Not Alter the Unit Signatures

UBC Brand Unit Signatures
UBC Brand Unit Signatures should not be modified or altered. Units are encouraged to use these signatures rather than unit-level sub-identities or logos.

UBC Unit Signature Dos and Don'ts